Five stars awarded to developers with retirement living in Bude

The McCarthy Stone team in Bude is celebrating after being awarded a Five Star customer satisfaction rating in an independent survey announced by the Home Builders Federation (HBF) for the 16th year running.

The only developer or housebuilder of any size or type to achieve this accolade each year since the survey launched 16 years ago, McCarthy Stone achieved an overall customer satisfaction score of 93%.

The McCarthy Stone Retirement Living development in Bude, Pen Morvah, has been carefully designed for the over 60s to provide independent living within a safe and secure environment, with the opportunity to benefit from companionship when desired, alongside privacy when needed.

The Five Star customer satisfaction rating is the highest award any new homes developer can achieve and is only awarded when more than nine out of ten customers would recommend a company to a friend. It is an annual survey carried out by the HBF, involving 541 purchasers of McCarthy Stone’s homes in 2020.

Nicki Beswarick, Divisional Marketing Manager for McCarthy Stone Southern, said: “Everyone at McCarthy Stone prides themselves on offering the very best service and products to our homeowners at all times, so we are thrilled to have been awarded the full Five Stars from the HBF once again.

“Our homeowners have always been at the heart of our business, and this has never been more important than during the last year and through the challenges we have all faced. Our team in Bude continues to ensure that the safety and wellbeing of our homeowners is their utmost priority – and to provide the support our homeowners need to live independently as part of a thriving retirement community.”

The HBF award recognises McCarthy Stone’s commitment to maintaining consistently high standards of build quality and delivering excellent customer service over the long-term, with particular emphasis on the developer’s commitment to guiding home buyers through the purchasing process, including the provision of post-sales support.

Stewart Baseley, Executive Chairman at the Home Builders Federation, said: “The survey demonstrates that the industry is delivering an excellent level of service in the opinion of over 90% of its customers. The fact that we have seen four successive years of improved satisfaction levels shows the clear focus builders have been putting on the customer. That this level of satisfaction has been delivered during a pandemic that saw sites closed and builders unable to access homes for a period makes it even more of an achievement.

“The industry remains committed to maintaining the significant progress of recent years and fully supports moves to put an independent New Homes Ombudsman in place to strengthen customer protections and continue to drive up standards.”

To find out more about McCarthy Stone in Bude, please call 0800 3100 383 or go to


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