Bude business shortlisted for rural award

A local Bude company is in the running to be named one of the best rural businesses in the UK after being shortlisted for a regional Rural Business Award in Innovation, which is great news.

Bude manufacturer, Water Powered Technologies Ltd, based at King’s Hill,  will battle it out against fellow rural businesses, entrepreneurs and enterprises from across the region for a place at the national final. The regional final will be held virtually in October 2021, with the National Final taking place early next year.


Water Powered Technologies design and develop zero energy water delivery and storage solutions, created for a number different users, from individual farmers to national governments and water utilities around the world. Not only do their range of systems require no fossil fuel or electric power, they also offer solutions for challenges created by extreme climatic events such as flooding and drought. The company has been based in Bude since inception over 20 years ago and employs talent both locally and internationally.



The Rural Business Awards 2021/2022, in partnership with Amazon, will mark the Awards’ seventh year of celebrating the success of businesses across the UK’s rural economy. The Awards are organised by rural business for rural business with the aim of celebrating the achievements of rural businesses and developing a strong network for rural business owners.

Speaking after being shortlisted for an award, Dana Selwyn from Water Powered Technologies said:


“We were delighted to receive the news about being shortlisted. Being selected as a regional finalist with the chance to bring home this award is great recognition for the team,  after this past year when we have all had to adjust to new and ever changing working situations”


Director and Co-Founder of The Rural Business Awards, Jemma Clifford, added: “We are excited to celebrate the 2021/2022 awards after such a challenging year for businesses. We are passionate about creating a nurturing environment where rural businesses can develop, and this starts by showcasing the great work they do. On behalf of everyone at the Rural Business Awards, we want to say well done to Water Powered Technologies  and wish them luck ahead of the regional finals.”


The Rural Business Awards is the brainchild of Leicestershire businesswomen Anna Price and Jemma Clifford, who wanted to showcase the wealth of entrepreneurial talent in rural areas of Britain.


The Awards are organised by rural business for rural business, with winners in the 13 categories – ranging from Best Rural Start-up and Best Rural Diversification Project; through to Best Rural Professional Services Business and Best Rural Innovation – decided by an independent panel of judges drawn from the rural business sector, rural public sector agencies, and rural charitable organisations.


The Rural Business Awards is hosting a series of regional finals in the North, East, Midlands, South West, Wales and Northern Ireland, throughout October 2021, ahead of the National Final next February.


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