Strawberries favourite fruit in the SW

strawberries, sweet, red A new survey, commissioned to promote Diabetes UK’s Food you Love campaign during Diabetes Week, has found that broccoli and the tomato tie for first place as the south west’s favourite vegetable, both receiving 12 per cent of the total vote. Strawberries took the south west fruit crown with 15 per cent of the vote.


Some tropical fruits fared well in the survey, with pineapple and banana following strawberry at the top of the south west table. Raspberries and grapes tickled our tastebuds too. Conversely, no one picked blackberries as their favourite fruit and only one per cent voted for apricots. In all, seven fruits received less than three per cent of the vote. Happily, though, no respondents in the south west claimed not to like any fruit at all.


Broccoli and tomatoes were joined by carrots, green beans and asparagus at the top of the veg table, with all three receiving nine per cent of the vote, while cucumber was a surprise claimant for the south west’s least favourite vegetable, receiving zero per cent.


In order to get people eating more healthily, Diabetes UK has embarked on a new Food you Love advertising campaign all about healthy eating to inspire everyone with recipes featuring the food they love, but healthier.  The charity hopes the easy recipes and tips will inspire more people to make small changes that can make a big difference to how they manage their diabetes.


Annika Palmer, Diabetes UK south west regional head, said:


“It is fascinating to see the variation in the south west’s fruit and veg taste. Who knew that we were so keen on broccoli, or that 15 per cent of people think strawberries are the only fruit for them? They have certainly raced ahead of traditional fruit like apples and oranges, which both appeal to just six per cent of people in the south west.


“Eating fruit and veg is a great way of getting vital vitamins and fibre and a much healthier snack option than reaching for crisps, cereal bars or even smoothies. They are also low in calories and super filling.”


The Food you Love campaign is being fronted by five “everyday” people living with diabetes cooking their favourite recipes and has received celebrity support from chefs including: Jamie Oliver, Prue Leith, “Deliciously” Ella and Angela Hartnett.

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During Diabetes Week, the charity will be highlighting the importance of a healthy diet and lifestyle in managing all types of diabetes and preventing Type 2 diabetes, through eating well, getting active and maintaining a healthy weight.

The charity’s theme for Diabetes Week 2017, Know Diabetes. Fight Diabetes, reflects this call for change.

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